Academica : Journal of Multidisciplinary Studies

Pengaruh Desain Produk Dan Celebrity Endorser Terhadap Keputusan Pembelian Le Minerale Di Solo Raya

Anisa Suci Wulandari — 2023-09-13

Water is one of the main basic human needs. Human water consumption needs reach 70% this causes humans consume large amounts of water. However, the availability of clean water is still limited, giving rise to bottled drinking water, one of which is Le Mineralee products. The purpose of this study was to determine the effect of product design and celebrity endorsers on purchasing decisions for Le Mineralee drinking water. a questionnaire with a Likert scale. The sampling method used purposive samples, with a total sample of 110. The analytical tool used in this research is to use the IBM SPSS Statistics version 23 program: 1) product design has significant effect on purchasing decisions, 2) celebrity endorser has a significant effect on purchasing decisions.

Pengaruh Good Corporate Governance Terhadap Nilai Perusahaan Dengan Return Saham Dan Kinerja Keuangan Sebagai Variabel Mediasi

Linda Fauziyah Mahromatin — 2023-09-13

This research aims to examine the influence Good Corporate Governance on Firm Value with Stock Return and Financial Performance as Mediating Variables. The sampling tehcnique in this research is purposive sampling, and a total of 16 companies listed in the LQ45 index were selected as the sample for this study. The data analysis method employed is path analysis. The results of this research show that Good Corporate Governance and Financial Performance have a positive influence on Firm Value. On the other hand,Stock Return has a negative influence on Firm Value. Good Corporate Governance has a positive influence on Financial Performance and a negative influence on Stock Return. Stock Return is not not able to mediate the influence of Good Corporate Governance on Firm Value. However, Financial Performance is able to mediate the influence of Good Corporate Governance on Firm Value. The implication of this research is that companies need to understand the importance of implementig Good Corporate Governance practices in increasing company value and also need to consider the possible impacts related to Stock Returns.

Kesalahan Berbahasa Pada Buletin Cendekia Edisi 1 Tahun 2023

Syafrida Reza Aulia — 2023-09-13

Indonesian is the national language which must be used in communicating both orally and in writing. However, there are still many errors in the use of language, one of which is the printed media in the bulletin. The purpose of this study is to examine linguistic phenomena in the 1st Edition of the 2023 Scholars Bulletin, and to serve as a correction for writers and readers for other writings. Data was collected using the take note method, by reading the bulletin carefully and noting any errors found. This study uses a qualitative descriptive approach to identify and analyze language errors contained in the bulletin. The results found include errors in: 1) hyphens, 2) italics, 3) punctuation, and 4) use of upper and lower case letters. Based on the results of this study, it is hoped that the public will pay more attention to the use of Ejaan Yang Disesuaikan (EYD) rules.

Analisis Service Quality Terhadap Kepuasan Konsumen Menggunakan Metode Customer Satisfaction Index (CSI) Dan Importance-Performance Analysis (IPA) Pada Aplikasi Mobile Banking Bank Syariah Indonesia (BSI)

Siti Mahmudah — 2023-09-13

The more advanced digital technology, the more sophisticated the features provided by digital technology developers. The benefits of a sophisticated technology will support the development of a business, one of which is in the banking sector. This research is used to measure the level of satisfaction of BSI application users with the CSI and IPA methods to identify consumer performance and interests. This type of research is quantitative research. The sample used in this study amounted to 100 respondents with the sampling area sampling technique. Collecting data from questionnaires using a Likert scale. The results of the CSI test produce a satisfaction level of 0.8259, which means that the customer is very satisfied and the IPA method in quadrant 1, namely K9 (provides promised standards and quality) and K5 (product information is found easily) must improve its performance. Then, in quadrant IV, namely K12 (operational availability equals predicted availability until operational is available) and K17 (responsiveness in helping customer difficulties) their performance must be maintained. This research can be used as material for consideration in BSI bank in improving and increasing the quality of service that will be required.

Pengaruh Kebermanfaatan, Kemudahan, Dan Sikap Terhadap Penggunaan Aplikasi DANA Pada Generasi Millenial Di Sukoharjo

Milani Milani — 2023-09-13

This study aims to analyze the effect of convenience, benefits, and attitudes on the use of the DANA application. The population of this study is the millennial generation of DANA application users in Sukoharjo. The number of samples used was 154 respondents. The data testing method used is validity test, reliability test, classic assumption test, F test, T test. Data calculation uses SPSS version 23 software. The research method used is quantitative and the theory used is the Technology Acceptance Model (TAM) with 4 variables namely the variable Benefit, Convenience, Attitude and usage. The results of this study obtained variables that did not have a significant effect, namely the variable convenience. Meanwhile, the variables of utility and attitude have a significant effect on the variable use of the DANA application for the millennial generation in Sukoharjo.

Analisis Persepsi Siswa Terhadap Penerapan Role Play Dalam Kelas Berbicara Bahasa Inggris

Ludvi Ristiana Indriani — 2023-09-13

The English teaching in Indonesia is called Teaching English as a Foreign Language (TEFL). In terms of TEFL, there are several basic skills that should be mastered, namely listening, speaking, reading, and writing skills. Students often find it is difficult to express themselves when speaking English orally. The purpose of this research is to find out and analyze tourism students’ perception on the use of role play in English speaking class. This research uses a qualitative descriptive method. The data obtained from open-ended questionnaire as primary data to determine students’ perception on the use of role play and observation to deterimine the students’ situation when role play is implemented. The results of this study indicate that students have a positive perception on the use of role play in English speaking class. Besides that, researchers also found four benefits the implementation of role play in English speaking class, there are increasing students’ self-confidence, understanding learning material more easily, providing experience to students in the field of tourism, and providing a fun class situasion.

Analisis Tingkat Kepuasan Konsumen Terhadap Kualitas Produk Dan Kualitas Pelayanan Di Mie Gacoan Kartasura

Bilal Achmad Zaki Ramadhan — 2023-09-13

Consumer satisfaction is a consumer feeling, both in the form of pleasure and disappointment that arises from comparing and evaluating a product related to consumer expectations for the product. The purpose of this study is to determine the level of consumer satisfaction with product attributes, in this case Mie Gacoan Kartasura, which can then be used as material for evaluating the company’s busiiness program as a considerationin in determining future policies. This research is a type of quantitative research using a combination of primary data sources (distribution of questionnaires) and secondary (literature study) using descriptive analysis techniques, IPA (Importance Performance Analysis), and CSI (Customer Satisfaction Index). The results of data analysis in this study indicate that consumers are satisfied with the product quality and service of Mie Gacoan Kartasura.

Urgensi Penggunaan Rencana Proses Pembelajaran (RPP) Dalam Pembelajaran Ilmu Pengetahuan Sosial (IPS) Di Sekolah Dasar

Mae saroh — 2023-09-13

The design of the learning process (Rencana Proses Pembelajaran/ RPP) is one of the important steps that must be prepared and planned by the teacher before starting the learning process in the classroom. Whether or not the learning process runs smoothly is also influenced by the existence of lesson plans. Therefore the purpose of this study was to determine the effectiveness of the implementation of learning using RPP and the importance of implementing RPP in classroom learning. This research is included in a descriptive qualitative study conducted at state elementary school 2 Kartasura, grade 4. Research data was collected using the following techniques: 1) Interviews with teachers and principals, 2) Analysis of lesson plans for social studies, 3) Observation during learning, 4) study related research literature. From the results of the study it can be seen that the use of RPP that are in accordance with learning materials, student characteristics and student competencies can increase the effectiveness of learning in the classroom. In addition, the use of RPP is also able to assist teachers in developing strategies, models, media and methods used in learning, especially social studies material which tends to be standard and boring.

Dinamika Judi Di Indonesia: Sejarah Judi Sebagai Dongkrak Perekonomian Indonesia Tahun 1960-1994

Nayla Zulfia — 2023-09-13

After its independence, Indonesia continues to experience many problems from various fields, be it educational, economic, social, or other fields. Moreover, at that time human resources were still low. Under the pretext of developing the economy, lotteries and sweepstakes were legalized by the government, even though this is against the teachings of Islam, which is the majority in Indonesia. This research will discuss the background to the legalization of the SDSB (Social Generous Contribution/ Sumbangan Dermawan Sosial Berhadiah) lottery or sweepstakes with prizes) in 1960-1994 and its impact. This study uses qualitative methods with historical and ethnographic approaches. Based on the law and the MUI fatwa (Indonesian Ulema Council/Majelis Ulama Indonesia) which regulates gambling, this is prohibited. The implication of this research is that it is expected to be able to provide an in-depth understanding of the social, cultural, political and economic fields of the existence of lottery and sweepstakes policies in Indonesia, and their impact on Indonesian society. This research is expected to be able to contribute to the development of science and the history of gambling in Indonesia and provide input for the government and society in overcoming gambling problems in Indonesia.