Lutfia Izdhihar Qotrunnada. (2024). Fenomena Boikot Produk Pro Israel: Peran Media Sosial, Religiusitas, dan FOMO terhadap Brand Switching Pada Generasi Z. Journal of Economics and Business Research (JUEBIR), 3(2), 17–37. https://doi.org/10.22515/juebir.v3i2.10773