Relevance: Journal of Management and Business

Impact of Service Quality, Customer Dissatisfaction and Variety-Seeking on Brand Switching Intention

Tri Endang Yani, Yuli Budiati, Ahmad Ershaid Nusair, Aprih Santoso — Wed, 28 Dec 2022 00:00:00 +0700

Many students wish to continue their studies but choose a different college or intend to do brand switching. On the other hand, universities want students to continue their studies back at their home institutions. This study aims to analyze the effect of perceptions of service quality, customer dissatisfaction and variety-seeking on Brand Switching Intention in Higher Education. The population in this study were students who were still active in higher education. Samples were taken as many as 50 people with the purposive sampling method. The criteria for respondents were students who had an interest in further study. The analysis method used is multiple linear regression. The results showed that the perception of service quality did not affect brand switching intention. Meanwhile, customer dissatisfaction and Variety seeking have a positive and significant effect on brand switching intention. The coefficient of determination is 0,544, of the variation in brand switching intention, which the three independent variables can explain. At the same time, the rest is influenced by other variables outside the research.

Keywords: service quality, customer dissatisfaction, Variety seeking, Brand switching intention

Entrepreneurial Characteristics and Competence as the Predictors of Village-Owned Enterprises (BUMDesa) Governance

Abdul Muis, Bambang Dwi Suseno, Malik Fatoni, Mulyadi Mulyadi, Nor Shamshiza — Wed, 28 Dec 2022 00:00:00 +0700

This study aims to answer why BUMDesa is always entangled with problems and difficulties to develop and governance. The approach applied in this research was correlational quantitative. The study population included 326 BUMDesa in Pandeglang Regency, Banten Province spread over 32 sub-districts. The samples were selected through purposive sampling technique. The samples were 9 BUMDesa which had run businesses with fairly good activities in 2 sub-districts with coastal tourism characteristics, namely Labuan and Panimbang. Pandeglang sub-district as the capital of Pandeglang Regency, with trade and service characteristics, was also involved. In accordance with the developed hypothesis, the analysis of inferential statistical data was assessed by using the SmartPLS (Partial Least Square) software starting from the measurement model (outer model), model structure (inner model) and hypothesis test. Based on the results of test towards five hypotheses, it was shown that Village Fund had no significant effect on Competence, Village Fund had a significant effect on BUMDes, Entrepreneurial characteristics had an effect on the Competence in BUMDesa governance, Entrepreneurial characteristics had a positive and significant effect on BUMDesa and Competence had a significant effect on BUMDesa governance. Thus, this study provided an evidence that problematic national BUMDesa governance was confirmed in 9 BUMDesa in 3 sub-districts in Pandeglang Regency.

Shaping The Protean Career Orientation of Undergraduate Students: Does Academic Advisor Plays Role?

Miftachul Mujib, Nanda Adhi Purusa — Wed, 28 Dec 2022 00:00:00 +0700

Undergraduate students who are in pre-employment conditions need to manage their career orientation from an early age. There are still few studies that explore protean career orientation at the pre-employment level (especially at the undergraduate level). This study was aimed to examine the factors that influence the protean career orientation of undergraduate students. It examines the impact of individual adaptability and internal locus of control on protean career orientation, as well as examines the role of academic advisory as a moderator. Data was collected by distributing questionnaires to 160 samples, which were undergraduate students in Indonesia. Data analysis was performed using the SEM-PLS method. There are several research results obtained: 1) individual adaptability has a positive effect on protean career orientation, 2) internal locus of control has a positive effect on protean career orientation, and 3) academic advisory has no moderating effect on both relationships. These results enrich the literature on the antecedents of protean career orientation. There are several implications of these results, including 1) this finding enriches the literature on the study related to the antecedents of protean career orientation, 2) enriches the literature on protean career orientation with individual objects that are still in preparation to enter the workplace (i.e., students), and 3) this finding can be a reference for higher education institution to facilitate students career planning early.

Human Resource Transformation: A Change Approach and Management Flexibility During the Covid-19 Pandemic

Achmad Sholihin — Wed, 28 Dec 2022 00:00:00 +0700

Change management is a structured approach that is used to help employees individually and in teams in transition to new and better conditions. Likewise with the application of flexible management, which is adaptive to drastic changes in socio-economic conditions that directly affect the management of the company. For this reason, human resources transformation is a critical step to be implemented immediately to secure the company in times of crisis due to the Pandemic. Quantitative research that takes a sampling of employees of the food company PT. Aerofood Indonesia examines the process of human resources transformation through a change approach and flexibility. Through cluster analysis, employees can be grouped into five characteristics which at the same time describe the condition of human resources transformation. The clustering analysis that tested the correlation through chi square analysis obtained a probability value of less than five percent, thereby proving that the change management and management flexibility implemented by the company during the Pandemic had a correlation with human transformation in all groups who had the same perspective on changes and flexibility of company management.

Self-leadership and Teacher's Innovative Work Behavior: The Mediating Roles of Self-efficacy and Optimism

Dani Rizana — Wed, 28 Dec 2022 00:00:00 +0700

This study aims to identify the relationship between self-leadership and innovative behavior in the workplace with self-efficacy and optimism as mediating variables. This study used a convenience sampling method involving 121 Mathematics Teachers in Kebumen District with 121 teachers as respondents. Data were analyzed using quantitatively using the Structural Equation Model (SEM) based on Partial Least Square (PLS). The results showed that self-leadership, optimism, and self-efficacy affected innovative behavior, while self-leadership affected optimism and self-efficacy. Besides, optimism and self-efficacy could mediate the relationship between self-leadership and innovative behavior.