Radio Dakwah dan Komunikasi 107,9 FM UIN Jakarta: Pengamatan Media Sebagai Industri
DOI:
https://doi.org/10.22515/ajdc.v5i1.9017Keywords:
Dakwah, Industry, Radio, Media ObservationAbstract
Information technology has changed the behavior of Indonesian society a lot. This is in line with the growing public need for information. Radio is one of the mass information media that has strong penetration capabilities into the market and consumers. This research aims to analyze Radio RDK 107.9 FM as a da'wah media from a media industry perspective. The method used in this research is analytical descriptive. The subjects of this research were the production crew & administrators of Radio RDK UIN Jakarta. The object of this research is RDK Radio. The theory used by Gill Branston and Roy Stafford is that media is produced like a factory. The results of this research reveal that Radio RDK is a community radio that runs media like a factory, by paying attention to factors such as frequency, duration, timing/showing time, and the prominence of other auditive aspects. RDK Radio is a medium for preaching to its listeners. Based on these factors, good RDK Radio program packaging becomes part of the strategy for preaching via radio to achieve optimal effects among the radio-listening community.
Downloads
References
Albarran, A. B., & Rhoades, G. R. (2021). CBS-Entercom and the Reverse Morris Trust: Implications for the Radio Industry and Future Media Mergers. Journal of Radio & Audio Media, 28(2), 295–306. https://doi.org/10.1080/19376529.2020.1734811
Bakti, A. F., & Meidasari, V. E. (2014). Trendsetter komunikasi di era digital: Tantangan dan peluang pendidikan komunikasi dan penyiaran Islam. Jurnal Komunikasi Islam (Journal of Islamic Communication), 4(1), 20–44.
Branston, G., & Stafford, R. (2010). The Media Student’s Book. Routledge. https://doi.org/10.4324/9780203850640
Calhoun, C. (2019). When the Stars Aligned: Radio and Histories of Media Convergence. Journal of Radio & Audio Media, 26(1), 147–152. https://doi.org/10.1080/19376529.2019.1564991
Effendy, O. U. (2008). Dinamika komunikasi (Cet. 7). Bandung: Remaja Rosdakarya.
Fuad. (2023, Desember). Wawancara pribadi dengan pendengar RDK FM.
Goni, F., Rustan, A. S., & Qadaruddin, M. (2016). Dakwah Melalui Radio (Analisis Program Konsultasi Agama Islam Di Radio Mesra FM). KOMUNIDA : Media Komunikasi Dan Dakwah, 6(1). https://doi.org/10.35905/komunida.v6i1.111
Haoran, Z. (2024). The Impact of Digital Media on Adolescent Well Being and Coping Strategies. International Journal of Social Science and Human Research, 7(07). https://doi.org/10.47191/ijsshr/v7-i07-55
Idri. (2015). Hadis ekonomi: Ekonomi dalam perspektif hadis nabi. Jakarta: Prenada Media Group.
Irawan, P. (2004). Logika dan Prosedur Penelitian. Jakarta: STIA LAN.
kuliyatun, K. (2017). Revitalisasi Radio Lokal Kota Metro Lampung Sebagai Media Pendidikan Perspektif Industri Media. At-Tajdid : Jurnal Pendidikan dan Pemikiran Islam, 1(01). https://doi.org/10.24127/att.v1i01.334
Machmud, M. (2011). Perkembangan Teknologi dalam Industri Media. Jurnal Teknik Industri, 12(1), 57–64. https://doi.org/10.22219/JTIUMM.Vol12.No1.57-64
Masduki. (2005). Menjadi broadcaster profesional (Cet.2,). Yogyakarta: Pustaka Populer.
Miles, M. B., Huberman, A. M., & Saldaña, J. (2014). Qualitative data analysis: A methods sourcebook (Third edition). Thousand Oaks, Califorinia: SAGE Publications, Inc.
Mirrlees, J. A. (1970). S. Dano. Industrial Production Models. A Theoretical Study. The Economic Journal, 80(320), 938–939. https://doi.org/10.2307/2229909
Moleong, L. J. (2001). Metodologi Penelitian Kualitatif. Bandung: PT Remaja Rosdakarya.
Morissan, A. C. W., & Hamid, F. (2010). Teori komunikasi massa. Bogor: Ghalia Indonesia.
Nasor. (1993). Ilmu Jurnalistik I. Bandar Lampung: Gunung Pesagi.
Nasution, A. H. (2006). Manajemen industri. Yogyakarta: C.V ANDI OFFSET.
Nazaruddin. (1974). Pers, Radio, Film, dan Televisi,. Jakarta: Erlangga.
Order, S. (2017). Radio Journal – International Studies in Broadcast & Audio Media. The Radio Journal International Studies in Broadcast and Audio Media, 15, 243. https://doi.org/10.1386/rjao.15.2.243_1
Pediati, L. (2023, Desember). Wawancara pribadi dengan pendengar RDK FM.
Purnamasari, N. (2014). Peran Dan Strategi Komunikasi Jaringan Media Komunitas Dalam Mendorong Partisipasi Radio Komunitas Pada Pembangunan Di Kabupaten Gunungkidul (PhD Thesis, Universitas Gadjah Mada). Universitas Gadjah Mada. Retrieved from https://etd.repository.ugm.ac.id/home/detail_pencarian/69046
Purwanto, D. A. (2021). Sosiologi Industri dan Pekerjaan. Deepublish.
Purwatiningsih, S. D., Lubis, M. R., & Wiediastuti, W. (2024). The Impact of Credibility of the News Source DETIK.COM on the Confidence of Tama Jagakarsa Students’ University in the Accuracy of News Reports. International Journal of Social Science and Human Research, 07(02). https://doi.org/10.47191/ijsshr/v7-i02-28
Radio Garden—Aplikasi di Google Play. (2024). Retrieved 8 June 2024, from https://play.google.com/store/apps/details?id=com.jonathanpuckey.radiogarden&hl=id
Rakhmat, J. (2013). Psikologi komunikasi (Cetakan keduapuluhsembilan, November 2013; T. Surjaman, Ed.). Bandung: Penerbit PT Remaja Rosdakarya.
RDK FM. (2024). RDK FM – Komunitasmu, Inspirasimu. Retrieved 24 January 2024, from https://rdk.fidkom.uinjkt.ac.id/index.php/about/
Rizki. (2023, Desember). Wawancara pribadi dengan pendengar RDK FM.
Stoever, J. (2019). Black Radio Listeners in America’s “Golden Age”. Journal of Radio & Audio Media, 26(1), 119–133. https://doi.org/10.1080/19376529.2019.1564997
Suparmo, L. (2011). Aspek Ilmu Komunikasi dalam Public Relation. Jakarta: PT. Indeks.
Surianor, S. (2015). Efektivitas Komunikasi Dakwah Melalui Radio. Alhadharah: Jurnal Ilmu Dakwah, 14(27), 1–21. https://doi.org/10.18592/alhadharah.v14i27.1225
Suryani, E. (2012). Filologi (Cet. 1). Bogor: Penerbit Ghalia Indonesia.
Syafitri. (2023, Desember). Wawancara pribadi dengan Penyiar RDK FM.
Tena. (2023, Desember). Wawancara pribadi dengan Anggota RDK FM.
Wibowo, A. (2021). Dakwah Berbasis Media Dan Komunikasi Visual. Jurnal Bimbingan Penyuluhan Islam, 2(2), 179. https://doi.org/10.32332/jbpi.v2i2.2497
Downloads
Published
How to Cite
Issue
Section
Citation Check
License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
