DIGITAL TRANSFORMATION OF MOSQUE DA’WAH: ORGANIZATIONAL LEARNING AND INNOVATION IN THE DIGITAL AGE
Main Article Content
Keywords
digital transformation, innovation, mosque management, organizational learning
Abstract
Mosques play a crucial role in religious development, prompting several to enhance their management systems and religious activities through digital transformation. This study critically examines the digital transformation in da'wah at Masjid Al Irsyad, integrating organizational learning theory and contemporary digital innovation. Employing a case study methodology, the research identifies five key dimensions of transformation: the development of innovative online da'wah initiatives, strategic modifications in da'wah methodologies, increased participant engagement, comprehensive training in multimedia, and the establishment of sustainable financial frameworks. Theoretically, the study enriches our understanding of integrating traditional religious practices with modern technology. Practically, it highlights the strategic use of social media for broader da'wah dissemination, the creation of responsive educational programs, and the implementation of sustainable financial models. These insights are crucial for religious organizations aiming to harmonize traditional values with the digital age's demands.
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Aliyasak, M. Z. I., Hussin, M. Y. M., Muhammad, F., & Razak, A. A. (2019). Mosquepreneur In Perak: Reality Or Fantasy? Research In World Economy, 10(5), 53–62. https://doi.org/10.5430/rwe.v10n5p53
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Bayu, D. (2022). APJII: Pengguna Internet Indonesia Tembus 210 Juta Pada 2022. Retrieved from dataindonesia.id website: https://dataindonesia.id/internet/detail/apjii-pengguna-internet-indonesia-tembus-210-juta-pada-2022
Bendig, D., & Ernst, F. (2022). Better Safe Than Sorry? Religious Directors And Digital Innovation. International Journal Of Innovation Management, 26(10), 2250069. https://doi.org/10.1142/S1363919622500694
Bhaskara, G. I., & Filimonau, V. (2021). The COVID-19 Pandemic And Organisational Learning For Disaster Planning And Management: A Perspective Of Tourism Businesses From A Destination Prone To Consecutive Disasters. Journal Of Hospitality And Tourism Management, 46(2021), 364–375. https://doi.org/10.1016/j.jhtm.2021.01.011
Binder, P. (2019). No TitleA Network Perspective On Organizational Learning Research In Tourism And Hospitality: A Systematic Literature Review. International Journal Of Contemporary Hospitality Management, 31(7), 2602–2625. https://doi.org/10.1108/IJCHM-04-2017-0240
Callahan-Fabian, J., & Scanlon, P. (2006). Evaluating Strategy Implementation In A Religious Organization: An Organizational Learning Approach. In J. J. Phillips & W. J. Rothwell (Eds.), Linking HRD Programs With Organizational Strategy: Twelve Cases Studies From The Real World Of Training (pp. 137–154). Alexandria, VA: ASTD Press.
Campbell, H. A. (2012). Digital Religion: Understanding Religious Practice In New Media Worlds (1st Ed). Milton Park, Abingdon-on-Thames, Oxfordshire, England, UK: Routledge.
Campbell, H. A., & Evolvi, G. (2019). Contextualizing Current Digital Religion Research On Emerging Technologies. Human Behavior And Emerging Technologies, 2(1), 5–17. https://doi.org/10.1002/hbe2.149
Corbin, J. M., & Strauss, A. (1990). Grounded Theory Research: Procedures, Canons, And Evaluative Criteria. Qualitative Sociology, 13(1), 3–21. https://doi.org/10.1007/BF00988593
Corbin, J. M., & Strauss, A. (2014). Basics Of Qualitative Research: Techniques And Procedures For Developing Grounded Theory (4rd Ed). Thousand Oaks, California, United States: SAGE Publications, Inc.
Corley, K. G., & Gioia, D. A. (2004). Identity Ambiguity And Change In The Wake Of A Corporate Spin-Off. Administrative Science Quarterly, 49(2), 173–208. https://doi.org/10.2307/4131471
Crossan, M. M., Lane, H. W., & White, R. E. (1999). An Organizational Learning Framework: From Intuition To Institution. Academy Of Management Review, 24(3), 522–537. https://doi.org/10.5465/AMR.1999.2202135
Cyster, C. C. (2022). Knowledge Management And Organizational Learning In Religious Organizations: A Case Study Of Christian Faith Revival Ministries Of South Africa. Dissertation Doctoral (Unpublished). https://doi.org/10.13140/RG.2.2.25917.13288
Eisenhardt, K. M. (1989). Building Theories From Case Study Research. Academy Of Management Review, 14(4), 532–550. https://doi.org/10.2307/258557
Fagerberg, J. (2006). Innovation: A Guide To The Literature. In J. Fagerberg, D. C. Mowery, & R. R. Nelson (Eds.), The Oxford Handbook Of Innovation (pp. 1–26). Oxford, United Kingdom: Oxford University Press.
Fahmi, R. A. (2018). Enhancing The Economic Role Of The Mosque Through Empowerment A Case Study In Yogyakarta City. E-Mabis: Jurnal Ekonomi Manajemen Dan Bisnis, 19(1), 57–70. https://doi.org/10.29103/e-mabis.v19i1.278
Fahmi, R. A. (2022). Transformation Of Mosque Management Through Islamic Social Enterprise Concept. Journal Of Islamic Economics Lariba, 8(1), 157–178. https://doi.org/10.20885/jielariba.vol8.iss1.art10
Fakhruroji, M. (2019). Digitalizing Islamic Lectures: Islamic Apps And Religious Engagement In Contemporary Indonesia. Contemporary Islam, 13(2), 201–215. https://doi.org/10.1007/s11562-018-0427-9
Gioia, D. A., Corley, K. G., & Hamilton, A. L. (2012). Seeking Qualitative Rigor In Inductive Research: Notes On The Gioia Methodology. Organizational Research Methods, 16(1), 15–31. https://doi.org/10.1177/1094428112452151
Hasyim, A. W. (2023). The Rise Of The Mosque As A Reflection Of The Religious Metamorphosis Of Residential Residents. IBDA` : Jurnal Kajian Islam Dan Budaya, 21(1), 137–152. https://doi.org/10.24090/ibda.v21i1.7894
Husein, F., & Slama, M. (2018). Online Piety And Its Discontent: Revisiting Islamic Anxieties On Indonesian Social Media. Indonesia And The Malay World, 46(134), 80–93. https://doi.org/10.1080/13639811.2018.1415056
Jaafar, A., Habidin, N. F., Yahya, M., Hussin, M., Zakariya, Z., Asnida, & Hamid, A. (2013). A Proposed Model For Strategic Management (SM) And Mosque Performance (MP) In Mosque Management. BEST: International Journal Of Management, Information Technology And Engineering (BEST: IJMITE), 1(3), 29–36.
Jiang, S., Tay, J., Ngien, A., & Basnyat, I. (2024). Social Media Health Promotion And Audience Engagement: The Roles Of Information Dissemination, Organization-Audience Interaction, And Action Confidence Building. Health Communication, 39(1), 4–14. https://doi.org/10.1080/10410236.2022.2150809
Jiménez-Jiménez, D., & Sanz-Valle, R. (2011). Innovation, Organizational Learning, And Performance. Journal Of Business Research, 64(4), 408–417. https://doi.org/10.1016/j.jbusres.2010.09.010
Kailani, N. (2015). Aspiring To Prosperity: The Economic Theology Of Urban Muslim In Contemporaary Indonesia. Canberra: UNSW Australia.
Keskin, H. (2006). Market Orientation, Learning Orientation, And Innovation Capabilities In SMEs: An Extended Model. European Journal Of Innovation Management, 9(4), 396–417. https://doi.org/10.1108/14601060610707849
Lengauer, D. (2018). Sharing Semangat Taqwa: Social Media And Digital Islamic Societies In Bandung. Indonesia And The Malay World, 46(134), 5–23. https://doi.org/10.1080/13639811.2018.1415276
Li, J., & Herd, A. M. (2017). Shifting Practices In Digital Workplace Learning: An Integrated Approach To Learning, Knowledge Management, And Knowledge Sharing. Human Resource Development International, 20(3), 185–193. https://doi.org/13678868.2017.1308460
Lincoln, Y. S., & Guba, E. G. (1986). But Is It Rigorous? Trustworthiness And Authenticity In Naturalistic Evaluation. New Directions For Program Evaluation, 1986(30), 73–84. https://doi.org/10.1002/ev.1427
Liu, X., & Fu, Z. (2019). Exploration And Analysis Of The New Paradigm Of Human Resources Management In The Digital Age. Open Access Library Journal, 6(11), 1–8. https://doi.org/10.4236/oalib.1105863
Lumpkin, G. T., & Lichtenstein, B. B. (2005). The Role Of Organizational Learning In The Opportunity-Recognition Process. Entrepreneurship: Theory And Practice, 29(4), 451–472. https://doi.org/10.1111/j.1540-6520.2005.00093.x
March, J. G. (1991). Exploration And Exploitation In Organizational Learning. Organization Science, 2(1), 71–87. https://doi.org/10.1287/orsc.2.1.71
Moefad, A. M., Syaifuddin, S., & Sholichati, I. (2021). Digitizing Religion: Millenial Generation Da’wah Patterns On Social Media. Ilmu Dakwah: Academic Journal For Homiletic Studies, 15(2), 387–406. https://doi.org/10.15575/idajhs.v15i2.13136
Muafi, & Uyun, Q. (2018). The Influence Of Islamic HRM Practices On Organizational Learning And Its Impact On Environmental, Social And Religious Performance. Journal Of Entrepreneurship Education, 21(1S), 1–9.
Nisa, E. F. (2018). Creative And Lucrative Da’wa: The Visual Culture Of Instagram Amongst Female Muslim Youth In Indonesia. Asiascape: Digital Asia, 5(1), 68–99.
Nuraniyah, N. (2017). Online Extremism: The Advent Of Encrypted Private Chat Groups. In E. Jurriëns & R. Tapsell (Eds.), Digital Indonesia: Connectivity And Divergence (pp. 163–188). Singapore: ISEAS-Yusof Ishak Institute.
Nurfitria, N. (2023). Hybridisation Of Muslim Millennials’ Religious Identity In The Digital Era. Digital Muslim Review, 1(1), 36–45. https://doi.org/10.32678/dmr.v1i1.5
O’Reilly III, C. A., & Tushman, M. L. (2013). Organizational Ambidexterity: Past, Present, And Future. Academy Of Management Perspectives, 27(4), 324–338. https://doi.org/10.5465/amp.2013.0025
Odeh, A.-H. A., Ammar, A., Tareq, A. O., & Tan, A. W. K. (2021). The Mediation Role Of The Organizational Memory In The Relationship Between Knowledge Capturing And Learning Organization. Cogent Business & Management, 8(1), 1924933. https://doi.org/10.1080/23311975.2021.1924933
Omar, A. R. C., Hussin, M. Y. M., & Muhammad, F. (2017). Perniagaan Sosial Menerusi Aktiviti Ekonomi Masjid. Journal Of Global Business And Social Entrepreneurship (GBSE), 1(1), 39–46.
Omar, N., Muda, Z., Yaakob, R., & Kadir, K. A. (2019). Framework Of Empowering Mosque Institution In Malaysia. International Journal Of Academic Research In Business And Social Sciences, 9(9), 753–762. https://doi.org/10.6007/IJARBSS/v9-i9/6367
Peschl, M. F. (2019). Design And Innovation As Co‐Creating And Co‐Becoming With The Future. Design Management Journal, 14(1), 4–14. https://doi.org/10.1111/dmj.12049
Peschl, M. F. (2023). Learning From The Future As A Novel Paradigm For Integrating Organizational Learning And Innovation. The Learning Organization, 30(1), 6–22. https://doi.org/10.1108/TLO-01-2021-0018
Pyrko, I., & Dörfler, V. (2013). Trans-Organisational Knowledge: The 4I Framework Revisited. British Academy of Management Conference, 1–20.
Radde-Antweiler, Kerstin, & Zeiler, X. (2019). Mediatized Religion In Asia: Studies On Digital Media And Religion. Milton Park, Abingdon-on-Thames, Oxfordshire, England, UK: Routledge.
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Dec 28, 2023
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Thoha, A. F. K., & Ibrahim, M. S. S. . (2023). DIGITAL TRANSFORMATION OF MOSQUE DA’WAH: ORGANIZATIONAL LEARNING AND INNOVATION IN THE DIGITAL AGE. Al-Balagh : Jurnal Dakwah Dan Komunikasi, 8(2), 307–342. https://doi.org/10.22515/albalagh.v8i2.7634
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